This is the 5th in a 5-part series on The Daily Coffee Pro Podcast by Map It Forward with first-time guest Bram de Hoog from Paso Paso Coffee Roasters - a unique coffee roasting brand based in Hannover, Germany and co-owned and supplied by 9 producers from around the globe.

In this series of the podcast, Lee and Bram discuss the viability of specialty coffee in 2024 and beyond.

In this episode, Lee and Bram explore the challenges and opportunities within the specialty coffee industry, emphasizing the need for critical and innovative thinking to navigate these turbulent times.

They further discuss the impact of Nescafe's move into specialty coffee in Pakistan, the saturation of the specialty coffee market, and the necessity for businesses to differentiate themselves and manage expectations realistically.

It also highlights the importance of adjusting business models to meet consumer demands, the potential for market consolidation, and the role of innovation in ensuring the survival and growth of the coffee industry.

The show also touches upon the limitations of coffee competitions and the overall need for the industry to focus on concrete actions rather than empty gestures of community and innovation.

This is the 4th in a 5-part series on The Daily Coffee Pro Podcast by Map It Forward with first-time guest Bram de Hoog from Paso Paso Coffee Roasters - a unique coffee roasting brand based in Hannover, Germany, and co-owned and supplied by 9 producers from around the globe.

In this series of the podcast, Lee and Bram discuss the viability of specialty coffee in 2024 and beyond.

TThis episode delves into the reasons behind the increasing speculation on whether coffee is going away, pinpointing labor shortages due to emigration and climate change as major challenges to coffee production.

Moreover, the conversation touches on the impact of price fluctuations on producers and the potential consequences of coffee farm consolidation by larger corporations and governments aiming to secure coffee supply.

Lee and Bram also highlight the potential for a loss in coffee diversity and quality due to these challenges but promises to explore hope for the future of coffee in the succeeding episode.

This is the 3rd in a 5-part series on The Daily Coffee Pro Podcast by Map It Forward with first-time guest Bram de Hoog from Paso Paso Coffee Roasters - a unique coffee roasting brand based in Hannover, Germany, and co-owned and supplied by 9 producers from around the globe.

In this series of the podcast, Lee and Bram discuss the viability of specialty coffee in 2024 and beyond.

This episode delves into the consequences of the current status quo within the coffee supply chain, particularly focusing on its impact on producers.

Using Mercon's bankruptcy as a case study, the discussion highlights the precarious nature of the coffee trading business, exacerbated by rising interest rates and changes in the market.

The episode also covers the broader effects on the coffee supply chain, including the shift towards home brewing and roasting. It prompts listeners to reconsider the sustainability of current practices within the coffee industry, and how entities like Paso Paso are offering alternatives to traditional models that may be more beneficial to producers facing financial pressures.

Furthermore, the shift in coffee consumption trends towards origin countries and the growing practice of producers roasting for local markets are explored as potential challenges to the supply of specialty coffee.

This is the 2nd in a 5-part series on The Daily Coffee Pro Podcast by Map It Forward with first-time guest Bram de Hoog from Paso Paso Coffee Roasters - a unique coffee roasting brand based in Hannover, Germany and co-owned and supplied by 9 producers from around the globe.

In this series of the podcast, Lee and Bram discuss the viability of specialty coffee in 2024 and beyond.

This episode features a discussion on the transparency and operational models within the coffee industry, particularly focusing on how roasteries operate and the potential benefits of increased openness about business practices for coffee producers.

Lee and Bram discuss the traditional specialty coffee supply chain and compare it to the innovative model employed by Paso Paso, which aims to eliminate middlemen, thus allowing coffee producers to share in the roastery's profits and decision-making processes.

Additionally, the episode covers the importance of transparency in roasteries' operations, the potential benefits for coffee producers in being more involved in the chain, and how this model could provide a more sustainable and equitable future for the coffee industry.

This is the first in a 5-part series on The Daily Coffee Pro Podcast by Map It Forward with first-time guest Bram de Hoog from Paso Paso Coffee Roasters - a unique coffee roasting brand based in Hannover, Germany, and co-owned and supplied by 9 producers from around the globe.

In this series of the podcast, Lee and Bram discuss the viability of specialty coffee in 2024 and beyond.

In this episode, Bram and Lee discuss the blurry lines distinguishing specialty from commodity coffee, addressing industry challenges like the increasing volatility across the coffee supply chain.

This conversation also touches on consumer perception, the integrity of coffee sourcing and pricing, and how both big and small businesses navigate the spectrum of quality versus cost.

The dialogue opens up crucial questions about the responsibilities of everyone in the supply chain, from producers to cafe owners, in upholding the true essence of specialty coffee while ensuring the sustainability of the industry.