Map It Forward Middle East Podcast

This is the 3rd episode of a five-part series on The Daily Coffee Pro by Map It Forward Podcast, hosted by Map It Forward founder, Lee Safar.

The guest on this podcast series is Felipe Croce, a Brazilian coffee producer and exporter from FAF Coffees.

In this series, Felipe and Lee will be discussing the current coffee crisis from the perspective of a coffee producer, paying particular attention to the overall economics of things.

In this episode of the podcast series join Lee and Felipe as they dive deep into the complex world of coffee economics and logistics and discuss four potential market scenarios and their impacts on coffee producers and the specialty coffee industry.

The conversation covers the challenges of keeping up with demand, the struggle for labor, the importance of understanding market trends, and the implications of high coffee prices.

Discover strategies to navigate these scenarios and protect your business, whether you're a producer, roaster, or cafe owner.

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This is the 2nd episode of a five-part series on The Daily Coffee Pro by Map It Forward Podcast, hosted by Map It Forward founder, Lee Safar.

The guest on this podcast series is Felipe Croce, a Brazilian coffee producer and exporter from FAF Coffees.

In this series, Felipe and Lee will be discussing the current coffee crisis from the perspective of a coffee producer, paying particular attention to the overall economics of things.

In episode 2 of this five-part series, Lee and Felipe dive deep into the struggles of the specialty coffee industry as they discuss the declining value proposition of specialty coffee, the impact of market volatility, and the importance of understanding global economic factors.

Felipe stresses the need for the industry to re-evaluate its buying practices beyond traditional cupping tables and to consider the broader context, including financial markets and global events.

This episode is packed with insights on hedging, sustainable farming techniques, and the need for quality and finance teams to collaborate better.

Lee and Felipe also examine potential future scenarios for coffee producers amid ongoing climate challenges.

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This is the first episode of a five-part series on The Daily Coffee Pro by Map It Forward Podcast, hosted by Map It Forward founder, Lee Safar.

The guest on this podcast series is Felipe Croce, a Brazilian coffee producer and exporter from FAF Coffees.

In this series, Felipe and Lee will be discussing the current coffee crisis from the perspective of a coffee producer, paying particular attention to the overall economics of things.

In this episode of The Daily Coffee Pro by Map It Forward, Lee and Felipe dive into the challenging landscape of the coffee industry and explore critical issues including profitability, understanding the business side of coffee, and the current 'coffee crisis' from the perspective of both producers and roasters.

Felipe shares his experience with vertically integrated coffee production and emphasizes the need for the industry to adapt to volatile times.

They discuss value creation, raising prices, and connecting with consumers on a deeper level.

Don't miss this in-depth conversation aimed at offering tangible solutions and fostering optimism in the coffee community.

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