In these challenging times in the industry, having a support network around you is important. For small business owners, having people who can relate to shared experiences and challenges is invaluable. One such support network is a mastermind group and in this episode of the Daily Coffee Pro by MAP IT FORWARD we discuss what a mastermind group is and how it may be the missing link to your success as a small business owner. To find out more about the mastermind groups we offer for the coffee industry and beyond, head to imapitforward.org/groupcoaching or email us at support@mapitforward.org
Read MoreThere seems to be mixed messaging around where the status of the pandemic stands. Is it over? Is it still raging? Is it coming to an end? On this episode of the Daily Coffee Pro by MAP IT FORWARD we're going to have a chat about where it may or may not be at.
Read MoreAssuming that money is the only value exchange employees are interested in can leave employers missing opportunities to build strong teams, cultivate great workplace cultures, and leave employees feeling appreciated in the workplace. Check out this episode of The Daily Coffee Pro by MAP IT FORWARD to gain insight into how you might reconsider your approach to compensating your employees.
Read MoreIn the coffee industry, whether you're a small business owner or a coffee professional, there seems to be a stigma against "not knowing". When an industry progresses this way it can lead to many challenges in evolving and discovering due to a lack of openness (which is needed for innovation). In this episode of the Daily Coffee Pro by MAP IT FORWARD, we'll explore why leaning into what you may not know that you don't know in coffee can be your ultimate alley in your career and business.
Read More"Business will show You everything you never wanted to know about yourself" - it's a phrase I'm well known for saying and ask anyone who's gone into business for themselves and they'll sit you down and tell you a few stories about how the journey almost broke them. 100% of people will tell you that it changed them. For some, it forged them into grittier more successful people, while for others it left them bitter, depressed, and anxious. Find out while despite this, you should think about doing it anyway!
Read MoreRunning a small business is hard work. Trying to run a profitable small business in the coffee industry is even harder work (especially a cafe). Attempting to run a profitable coffee small business under the challenges of a global pandemic with constant staff shortages is proving to be increasingly more challenging than ever before. In this episode of the Daily Coffee Pro by MAP IT FORWARD, we’ll explore 4 tips to help you increase your profit margins quickly after implementation.
Read MoreOpening a small business in the coffee industry seems fun and exciting, and it is! It’s also exhausting and filled with blind spots that leave you little to no energy (or budget left) to focus on a plan to get new customers through the doors and to your digital assets. Brand exposure, lead generation, and sales conversation are all a part of the strategy to acquire new customers i.e. a Customer Acquisition plan. In this episode of the podcast, we’ll go deep into why you need one!
In a previous episode of the podcast, we recently spoke about the importance of having a website if you’re a small business. In this episode of the podcast, we want to discuss the importance of Search Engine Optimization (SEO) and why it should be a focus of your website traffic generation strategy.
Read MoreBuying social media followers for your coffee brand comes with pros and cons. In this episode of the podcast, we'll explore what they are and what to consider if you're thinking about it.
Read MoreCommunication skills are a game-changer for those who learn, practice, and lean into the discomfort of engaging in difficult conversations. Assertiveness is the practice of clear, concise, and fair communication that is respectful of your rights as the communicator while also being respectful of the rights of the person(s) you're communicating with. As times shift and the landscape changes in the coffee industry, assertiveness may be the tool to help you navigate this new territory in the new coffee industry.
Read More2020 is revealing a time of cultural, political, economic, and governmental revolutions all happening at different paces. Far too often we can avoid getting involved in voting and understanding politics because we either feel that we're uninformed or we feel that our vote won't count. Let's have a chat about why you should exercise your right to vote no matter how challenging the obstacles are ahead of you. PLEASE, exercise your voice with your vote!!
Read MoreWe're hearing many cafe owners complaining about the challenges in trying to find staff in the middle of a global pandemic. Having a strategic approach to firing for your coffee focused business is important. We explore it in this episode of the podcast.
Read MoreWe're hearing many cafe owners complaining about the challenges in trying to find staff in the middle of a global pandemic. Having a strategic approach to firing for your coffee focused business is important. We explore it in this episode of the podcast.
Read MoreFatigue, we're all feeling it no matter how motivated or unmotivated we are about the future. 2020 isn't letting up and we'll be dealing with the fallout of it for several years to come in our personal and professional lives. In this episode of the podcast, we'll talk about some resources to help you re-energize yourself and manage the fatigue you're experiencing.
Read MoreAs the unrelenting tsunami that is 2020 rages on and continues to deliver its challenges, there is one asset that, if you had invested in, is paying dividends well beyond our wildest dreams. Can you guess what that is? Check out this episode of the podcast to find out more.
Red Table Talk conversation with Brene Brown https://www.facebook.com/watch/?v=1413137392209660
Unlocking Us with Brene Brown Podcast. Episode- On My Mind: RBG, Surge Capacity, and Play as an Energy Source: https://podcasts.apple.com/us/podcast/unlocking-us-with-bren%C3%A9-brown/id1494350511?i=1000492211829
Jordan Peterson, 12 Rules for Life - https://www.jordanbpeterson.com/12-rules-for-life/
In an effort to encourage more people to open small businesses in the coffee industry when they're more likely to succeed, here are 6 ways you'll know you're ready to go ahead with opening a coffee small business.
Red Table Talk conversation with Brene Brown https://www.facebook.com/watch/?v=1413137392209660
In an effort to encourage more people to open small businesses in the coffee industry when they're more likely to succeed, here are 5 reasons to delay opening until you're ready.
Read MoreWe've had a habit in the coffee industry of telling people what they should be tasting in the coffee we serve them. This has led to many consumers being intimidated by specialty coffee because of a fear of being judged. In this episode, we'll explore some language around the approachability of taste when inviting our customers (as well as puppy baristas & roasters) into the wonderous variety of flavor experiences coffee has to offer.
Read MoreWith a couple of rumors circulating about the podcast ending when I move back to Australia, I wanted to take this opportunity to set the record straight and let you in on what we have in store for 2021.
Read MoreHappy International Coffee Day, friends. On this episode of the podcast, I want to invite all of us to recognize the leaps and bounds we've come over the last couple of decades in the way we're engaging with the value chain AND invite you to consider how, in 2020, we could be taking this opportunity as coffee consumer spending habits change, to educate consumers on the quality of the coffee they're purchasing and the importance of responsible supply chain practices for our industry.
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