This is the 5th episode in a 5-part series on The Daily Coffee Pro Podcast by Map It Forward hosted by Lee Safar.

Our guest on the podcast in this series is Pete Licata, co-founder of the brand new roasted coffee brand Caffeine Control Coffee and 2013 World Barista Champion.

This series focuses on the idea that our coffee industry is at a turning point. We examine the industry's past, present, and future and explore challenging questions that may prove sobering over time.

In this final episode of the series, Lee and Pete delve into the challenges and fears of launching a new coffee roasting business in a tumultuous economy, and the value of having a clear vision and mission.

The episode covers the importance of understanding cost structures, pricing strategies, and the emotional rollercoaster that comes with entrepreneurship.

Pete shares his journey, experiences, and the reasons behind starting Caffeine Control Coffee, a business aiming to offer solutions for better health and wellbeing through coffee.

Don't miss the insightful conversation and practical advice for aspiring business owners.

This is the 4th episode in a 5-part series on The Daily Coffee Pro Podcast by Map It Forward hosted by Lee Safar.

Our guest on the podcast in this series is Pete Licata, co-founder of the brand new roasted coffee brand Caffeine Control Coffee and 2013 World Barista Champion.

This series focuses on the idea that our coffee industry is at a turning point. We examine the industry's past, present, and future and explore challenging questions that may prove sobering over time.

In this episode of the series, join Lee and Pete in an insightful discussion about caffeine in coffee. This episode covers caffeine content in different brewing methods, the emerging trend of decaf coffee, and caffeine's health impacts.

From understanding dose impact to the role of caffeine in taste and health, this episode brings a new perspective to the coffee industry. Don't miss out on this valuable conversation.

This is the 3rd episode in a 5-part series on The Daily Coffee Pro Podcast by Map It Forward hosted by Lee Safar.

Our guest on the podcast in this series is Pete Licata, co-founder of the brand new roasted coffee brand Caffeine Control Coffee and 2013 World Barista Champion.

This series focuses on the idea that our coffee industry is at a turning point. We examine the industry's past, present, and future and explore challenging questions that may prove sobering over time.

In this episode of The Daily Coffee Pro by Map It Forward, Lee and Pete delve into the transformation currently sweeping the coffee industry.

They discuss critical topics such as the ongoing shifts toward home brewing and roasting, the financial pressures of the coffee value chain, and the pivotal changes impacting producers and consumers alike.

With a focus on coffee competitions, market instability, and rising costs, the conversation explores why it's imperative not to deflect but to take control of one's destiny during this bumpy ride.

Additionally, insights into the future of specialty versus commercial coffee, the importance of sustainable practices, and producer challenges highlight the urgency for industry-wide awareness and adaptation.

Don't miss out on this significant discussion that touches on the current reckoning in the coffee world and what lies ahead.

Subscribe, like, comment, and share to stay informed on vital industry trends and knowledge.

This is the 2nd episode in a 5-part series on The Daily Coffee Pro Podcast by Map It Forward hosted by Lee Safar.

Our guest on the podcast in this series is Pete Licata, co-founder of the brand new roasted coffee brand Caffeine Control Coffee and 2013 World Barista Champion.

This series focuses on the idea that our coffee industry is at a turning point. We examine the industry's past, present, and future and explore challenging questions that may prove sobering over time.

In this episode of The Daily Coffee Pro by Map It Forward, Lee and Pete explore the significance and implications of coffee competitions.

The discussion revolves around how winning such events, particularly the World Barista Championship, can transform careers. They delve into the substantial financial benefits, networking opportunities, and career shifts that result from these competitions.

However, Lee and Pete also critically examine the current state of the competition ecosystem, discussing its elitism, financial barriers, and whether it truly advances the coffee industry. They consider the potential for more meaningful uses of time and resources towards solving industry-wide issues.

The episode concludes with a reflection on the need for evolving and diversifying the methods by which the coffee industry moves forward.

This is the first episode in a 5-part series on The Daily Coffee Pro Podcast by Map It Forward hosted by Lee Safar.

Our guest on the podcast in this series is Pete Licata, co-founder of the brand new roasted coffee brand Caffeine Control Coffee and 2013 World Barista Champion.

This series focuses on the idea that our coffee industry is at a turning point. We examine the industry's past, present, and future and explore challenging questions that may prove sobering over time.

In this episode of the Daily Coffee Pro by Map It Forward, Lee and Pete explore the lack of industry standards, the evolving concept of specialty coffee, and the challenges faced by new entrants in the coffee business.

Pete shares insights from his 20+ years of experience, including the impact of caffeine and the necessity of industry cohesion.

Learn about the turning point the coffee industry is experiencing and how we can navigate these changes. Stay tuned for upcoming episodes where they dive deeper into topics like coffee competitions.