EP 1223 Lennart Clerkx - Values Driven Coffee Trading Companies - The Daily Coffee Pro Podcast by Map It Forward

Welcome to the 3rd episode of this five-part series on The Daily Coffee Pro by the Map It Forward Podcast, hosted by Lee Safar.

Our guest on the podcast today is Lennart Clerkx, the co-founder of This Side Up Coffee, an independent coffee trading house and importer based in the Netherlands.

In this episode of the Daily Coffee Pro by Map It Forward, Lee and Lennart compare independent coffee traders with large corporations, discussing the importance of values-based business models and their long-term sustainability.

Lennart shares insights on maintaining company culture, risk management, and the impact of strong values on business operations.

They also touch upon pressing issues in the coffee industry, such as climate change and labor migration, and their effects on future coffee availability.

Don't miss this in-depth discussion on building a resilient and ethical coffee business.

EP 1222 Lennart Clerkx - How is Coffee Trading Funded - The Daily Coffee Pro Podcast by Map It Forward

Welcome to the 2nd episode of this five-part series on The Daily Coffee Pro by the Map It Forward Podcast, hosted by Lee Safar.

Our guest on the podcast today is Lennart Clerkx, the co-founder of This Side Up Coffee, an independent coffee trading house and importer based in the Netherlands.

In this episode of The Daily Coffee Pro by Map It Forward, Lee and Lennart delve into the opaque world of coffee trading.

They discuss how the current trade system benefits high-level figures who leach money from the industry, the financial mechanics behind coffee trade funding, and the troubling realities hidden from the public eye.

Lee also touches on the misleading sense of success within the coffee industry and argues for genuine, values-based business practices.

This candid conversation reveals the deep-seated issues within the system and offers insights into making a real impact.

EP 1221 Lennart Clerkx - Independent Coffee Traders vs. The Big Guys - The Daily Coffee Pro Podcast by Map It Forward

Welcome to the first episode of a new five-part series on The Daily Coffee Pro by the Map It Forward Podcast, hosted by Lee Safar.

Our guest on the podcast today is Lennart Clerkx, the co-founder of This Side Up Coffee, an independent coffee trading house and importer based in the Netherlands.

In this series, Lee and Lennart will explore whether or not an independent, values-driven, coffee trader can maintain their values long-term.

In this episode of The Daily Coffee Pro by Map It Forward, Lee and Lennart discuss the vision of remaining an independent, values-based coffee trader amidst a highly hierarchical and consolidated industry.

Lennart shares the unique approach of This Side Up Trading, their journey from reluctant importers to key facilitators of direct trade, and the difference between small traders and large trade houses.

The episode also delves into the challenges of capitalism, the importance of transparency and ethical practices in trade, and the future of the coffee industry. Additionally, they touch upon alternative ownership structures that ensure long-term resilience and sustainability.

Don't miss this insightful discussion on navigating and thriving in the coffee trade industry while upholding values and integrity.

EP 1220 Andrew Hetzel - How To Prepare for EUDR - The Daily Coffee Pro Podcast by Map It Forward

Welcome to the 5th episode of a new five-part series on The Daily Coffee Pro by the Map It Forward Podcast, hosted by Lee Safar.

Our guest in this series is long-time coffee industry expert and consultant to governments and businesses worldwide, Andrew Hetzel.

In this episode of the series, Lee Safar and expert Andrew deep dive into the complexities surrounding the new EU Deforestation Regulation (EUDR) and its far-reaching impact on coffee producers, importers, and roasters.

This insightful episode addresses the challenges faced by small exporters, the vital role of cooperatives, and the responsibilities of roasters in maintaining compliance.

Explore the implications for direct trade coffee, potential regulatory changes, and strategies for mitigating economic and operational risks within the global coffee market.

The Daily Coffee Pro, DCP - Andrew Hetzel 2024Lee Safar1 November 2024the daily coffee pro, Lee Safar, Andrew Hetzel, EUDRComment

EP 1219 Andrew Hetzel - Predicted Impacts of EUDR - The Daily Coffee Pro Podcast by Map It Forward

Welcome to the 4th episode of a new five-part series on The Daily Coffee Pro by the Map It Forward Podcast, hosted by Lee Safar.

Our guest in this series is long-time coffee industry expert and consultant to governments and businesses worldwide, Andrew Hetzel.

In this episode of The Daily Coffee Pro by Map It Forward, host Lee Safar and guest Andrew Hetzel dive into the anticipated impacts and intricate challenges posed by the European Union Deforestation Regulation (EUDR) on the coffee industry.

The discussion encompasses the economic consequences of compliance for smallholder producers, market bifurcations, and potential shipment disruptions at the port level.

We also explore how new regulatory requirements can affect coffee roasters, importers, and global supply chains, leading to increased coffee prices and reduced variety in Europe. Don't miss this comprehensive analysis as we prepare for the EUDR's enforcement and its wider implications for the coffee market.

The Daily Coffee Pro, DCP - Andrew Hetzel 2024Lee Safar31 October 2024the daily coffee pro, Lee Safar, Andrew Hetzel, EUDRComment

EP 1218 Andrew Hetzel - The Challenges of EUDR - The Daily Coffee Pro Podcast by Map It Forward

Welcome to the 3rd episode of a new five-part series on The Daily Coffee Pro by the Map It Forward Podcast, hosted by Lee Safar.

Our guest in this series is long-time coffee industry expert and consultant to governments and businesses worldwide, Andrew Hetzel.

In this episode of the series, we explore the far-reaching effects of the European Union Deforestation Regulation (EUDR) on the coffee industry and agricultural practices in rainforests.

Expert Andrew Hetzel sheds light on the challenges of compliance, traceability, and the financial burdens faced by smallholder farmers.

We also delve into the complexities of legal and technical hurdles in the coffee supply chain, international legislative actions, and unexpected consequences like the rezoning of rainforests in Peru.

Understand the intricate balance between sustainability and regulation, and don't miss our comprehensive analysis and future discussions on the EUDR's impact.

The Daily Coffee Pro, DCP - Andrew Hetzel 2024Lee Safar30 October 2024the daily coffee pro, Lee Safar, Andrew Hetzel, EUDRComment

EP 1217 Andrew Hetzel - The Technical Details of EUDR - The Daily Coffee Pro Podcast by Map It Forward

Welcome to the 2nd episode of a new five-part series on The Daily Coffee Pro by the Map It Forward Podcast, hosted by Lee Safar.

Our guest in this series is long-time coffee industry expert and consultant to governments and businesses worldwide, Andrew Hetzel.

In this episode of The Daily Coffee Pro by Map It Forward, Lee Safar and Andrew Hetzel break down the European Union Deforestation Regulation (EUDR) and its sweeping implications for the coffee industry.

They explore the ethical challenges tied to deforestation and the necessary steps for compliance, such as GPS plotting and satellite mapping, which may burden coffee producers in impoverished regions.

Join us for an in-depth discussion on sustainable solutions and the future of coffee production.

The Daily Coffee Pro, DCP - Andrew Hetzel 2024Lee Safar29 October 2024the daily coffee pro, Lee Safar, Andrew Hetzel, EUDRComment

EP 1216 Andrew Hetzel - The Purpose of EUDR - The Daily Coffee Pro Podcast by Map It Forward

Welcome to the first episode of a new five-part series on The Daily Coffee Pro by the Map It Forward Podcast, hosted by Lee Safar.

Our guest in this series is long-time coffee industry expert and consultant to governments and businesses worldwide, Andrew Hetzel.

In this episode of The Daily Coffee Pro by Map It Forward, host Lee Safar and guest Andrew Hetzel delve into the European Union Deforestation Regulation (EUDR) and its far-reaching impact on coffee producers.

They explore the technical details, motivations, and challenges of this legislation, particularly focusing on smallholder farmers in developing countries.

The discussion covers the complexities of 'embodied deforestation,' compliance difficulties, and the socio-economic factors influencing deforestation practices.

Tune in for an in-depth analysis of how EUDR aims to mitigate deforestation and the potential consequences for the global coffee trade.

The Daily Coffee Pro, DCP - Andrew Hetzel 2024Lee Safar28 October 2024the daily coffee pro, Lee Safar, Andrew Hetzel, EUDRComment

EP 1215 Stephen Vick - The Viability of a Roastery At Origin - The Daily Coffee Pro Podcast by Map It Forward

Welcome to the 5th episode of a new five-part series on The Daily Coffee Pro by the Map It Forward Podcast, hosted by Lee Safar.

Our guest for this series is Stephen Vick from African Coffee Roasters - a private-label coffee roaster based in Kenya that roasts, packs, and exports products, mostly to Europe.

Join Lee and Stephen in this episode of The Daily Coffee Pro by Map It Forward as they explore the intricacies of roasting at origin.

Stephen provides expert insights on sustainable business practices, talent management, and the challenges of adapting to different markets.

Learn essential strategies for building a successful coffee enterprise, from customer acquisition to transitioning to compostable capsules.

Dive deep into the quality and sustainability aspects that define specialty coffee and discover the importance of understanding customer preferences and having contingency plans for leadership roles.

Don't miss this comprehensive guide for coffee professionals aiming to thrive in the industry.

EP 1214 Stephen Vick - Overcoming Challenges For Roasters at Origin - The Daily Coffee Pro Podcast by Map It Forward

Welcome to the 4th episode of a new five-part series on The Daily Coffee Pro by the Map It Forward Podcast, hosted by Lee Safar.

Our guest for this series is Stephen Vick from African Coffee Roasters - a private-label coffee roaster based in Kenya that roasts, packs, and exports products, mostly to Europe.

In this episode of The Daily Coffee Pro by Map It Forward, Lee and Stephen explore the intricate challenges of roasting, packaging, and shipping coffee from its origin, focusing on regulatory hurdles, quality control, and packaging issues.

The discussion addresses the balance between maintaining coffee quality, reducing packaging, and meeting international trade compliance.

Learn about the economic struggles of coffee farmers, the need for market awareness, and the potential for farmer equity in scaling operations.

Don't miss our announcement on the upcoming live online event, 'Introduction to Regenerative Coffee Farming', designed to help coffee farmers adapt to harsh weather conditions and promote industry awareness.

EP 1213 Stephen Vick - Importing Roasted Coffee and EUDR - The Daily Coffee Pro Podcast by Map It Forward

Welcome to the 3rd episode of a new five-part series on The Daily Coffee Pro by the Map It Forward Podcast, hosted by Lee Safar.

Our guest for this series is Stephen Vick from African Coffee Roasters - a private-label coffee roaster based in Kenya that roasts, packs, and exports products, mostly to Europe.

In this episode of the series, Lee and Stephen explore the challenges and innovations surrounding EUDR compliance and new organic regulations affecting East African and Brazilian coffee farmers.

Gain valuable insights into the evolving responsibilities between importers and producers, as well as the potential economic benefits of localized coffee processing in emerging markets.

This episode also delves into sustainable coffee packaging solutions and their broader environmental impact.

Don't miss key highlights on the 'Introduction to Regenerative Coffee Farming' workshop and how technology aids smallholder farmers.

Like, comment, and subscribe for more informative discussions on coffee industry trends and challenges.

EP 1212 Stephen Vick - Compliancing A Roastery At Origin - The Daily Coffee Pro Podcast by Map It Forward

Welcome to the 2nd episode of a new five-part series on The Daily Coffee Pro by the Map It Forward Podcast, hosted by Lee Safar.

Our guest for this series is Stephen Vick from African Coffee Roasters - a private-label coffee roaster based in Kenya that roasts, packs, and exports products, mostly to Europe.

In this episode of The Daily Coffee Pro by Map It Forward, Lee and Stephen explore the multi-faceted world of coffee compliance, particularly focusing on the new regulations set to rollout from 2025 to 2030.

We delve into the mandates around recyclability and waste reduction, the impact of certifications like organic and fair trade, and the financial and operational challenges small businesses face in meeting these standards.

Learn about the testing and mitigation of mycotoxins for EU exports, the intricate process of maintaining traceability, and the rigorous audits required for coffee quality compliance.

Featuring insights from real-life experiences, this episode is essential for anyone navigating the international coffee trade.

Plus, don't miss our upcoming 'Introduction to Regenerative Coffee Farming' workshop aimed at equipping coffee producers with sustainable practices. Subscribe, like, and share to stay updated with all our latest insights!

EP 1211 Stephen Vick - Setting Up A Roastery At Origin - The Daily Coffee Pro Podcast by Map It Forward

Welcome to the first episode of a new five-part series on The Daily Coffee Pro by the Map It Forward Podcast, hosted by Lee Safar.

Our guest for this series is Stephen Vick from African Coffee Roasters - a private-label coffee roaster based in Kenya that roasts, packs, and exports products, mostly to Europe.

In this insightful episode of The Daily Coffee Pro by Map It Forward, Lee and Stephen discussion the evolution of global supply chains, scaling challenges, and innovative business models.

The conversation delves into the intricacies of maintaining coffee quality, the impact of neocolonialism, logistics challenges, and the significance of stepping out of comfort zones to drive innovation.

With additional highlights on vertical integration and value-added processes, this episode provides a comprehensive look at how coffee producers can adapt and pivot their business models for sustainable success.

Join us to learn about the future of coffee supply chains, market trends in regions like Finland, Germany, and the U.S., and the cultural nuances influencing coffee consumption.

EP 1210 Jonas Ferraresso - The Change Needed For Coffee Farming - The Daily Coffee Pro Podcast by Map It Forward

This is the 5th episode of a new five-part series on The Daily Coffee Pro by the Map It Forward Podcast, hosted by Lee Safar.

Our guest in this series is returning guest, Brazilian coffee Agronomist, Jonas Ferraresso. Brazil is experiencing an unusual situation in 2024 regarding the production of most agricultural products. In this series, Jonas and Lee explore "The economics of the different ways of growing coffee in Brazil"

In this episode of The Daily Coffee Pro by Map It Forward, host Lee Safar concludes a five-part series with Jonas Ferraresso, a Brazilian agronomist, discussing the complexities and economic challenges of coffee production in Brazil.

The episode delves into global regulatory impacts such as the EUDR, the importance of regenerative agriculture, and the sustainability demands faced by coffee producers.

The discussion covers potential future scenarios for coffee cultivation amid climate change and economic pressures, emphasizing education over regulation in addressing these issues.

Additionally, the episode highlights a groundbreaking online event focusing on regenerative coffee farming aimed at aiding coffee producers worldwide.

EP 1209 Jonas Ferraresso - Is Coffee Farming Making Money? - The Daily Coffee Pro Podcast by Map It Forward

This is the 4th episode of a new five-part series on The Daily Coffee Pro by the Map It Forward Podcast, hosted by Lee Safar.

Our guest in this series is returning guest, Brazilian coffee Agronomist, Jonas Ferraresso. Brazil is experiencing an unusual situation in 2024 regarding the production of most agricultural products. In this series, Jonas and Lee explore "The economics of the different ways of growing coffee in Brazil"

In this episode of 'The Daily Coffee Pro by Map It Forward,' host Lee Safar discusses the complexities of coffee farming investment with Jonas Ferraresso, an agronomist from Brazil.

They explore whether coffee is a viable investment, given the high costs and uncertain prices. The conversation highlights risks for new entrepreneurs, the role of experienced farmers, and the impact of climate on coffee yields.

The episode delves into economic considerations and emphasizes the importance of a community-driven approach to sustainability in coffee farming.

EP 1208 Jonas Ferraresso - The Future Of Brazil's Coffee Crops - The Daily Coffee Pro Podcast by Map It Forward

This is the 3rd episode of a new five-part series on The Daily Coffee Pro by the Map It Forward Podcast, hosted by Lee Safar.

Our guest in this series is returning guest, Brazilian coffee Agronomist, Jonas Ferraresso. Brazil is experiencing an unusual situation in 2024 regarding the production of most agricultural products. In this series, Jonas and Lee explore "The economics of the different ways of growing coffee in Brazil"

In this episode of The Daily Coffee Pro by Map It Forward, host Lee Safar discusses with Jonas Ferraresso, a Brazilian agronomist, the impact of climate issues on Brazil's coffee production for the 2024-2026 seasons.

They explore how droughts, high temperatures, and fires affect coffee yields, resulting in smaller seed sizes and fluctuating market expectations. Jonas shares insights on the resiliency of different farming systems, such as regenerative and agroforestry, compared to conventional methods.

This conversation highlights the challenges faced by coffee farmers and the importance of adapting to climate change to ensure sustainable yields.

The discussion also touches on the economic pressures within the coffee industry and the long-term planning necessary for successful agriculture.

EP 1207 Jonas Ferraresso - The Costs of Different Coffee Farming Systems - The Daily Coffee Pro Podcast by Map It Forward

This is the 2nd episode of a new five-part series on The Daily Coffee Pro by the Map It Forward Podcast, hosted by Lee Safar.

Our guest in this series is returning guest, Brazilian coffee Agronomist, Jonas Ferraresso. Brazil is experiencing an unusual situation in 2024 regarding the production of most agricultural products. In this series, Jonas and Lee explore "The economics of the different ways of growing coffee in Brazil"

In this episode of The Daily Coffee Pro by Map It Forward, host Lee Safar delves into the economics behind different coffee farming methods in Brazil, discussing the advantages and challenges of conventional, organic, regenerative, and agroforestry approaches.

The conversation highlights the ongoing struggles with climate change and labor shortages, emphasizing the need for more resilient farming techniques.

EP 1206 Jonas Ferraresso - Different Approaches For Farming Coffee - The Daily Coffee Pro Podcast by Map It Forward

Our guest in this series is returning guest, Brazilian coffee Agronomist, Jonas Ferraresso. Brazil is experiencing an unusual situation in 2024 regarding the production of most agricultural products. In this series, Jonas and Lee explore "The economics of the different ways of growing coffee in Brazil"

In this episode of The Daily Coffee Pro by Map It Forward, host Lee Safar discusses the importance of supporting farmers across all coffee production methods, focusing on sustainability and surviving harsh weather conditions.

Featuring agronomist Jonas Ferraresso, the discussion covers various coffee growing techniques including conventional, organic, agroforestry, and regenerative farming.

The episode highlights the pressing climate challenges faced by Brazilian coffee farmers, with emphasis on temperature impacts and the need for sustainable agricultural practices.

The conversation also introduces a live online event titled 'Introduction to Regenerative Coffee Farming,' aimed at educating the coffee industry about regenerative agriculture. Attendees will learn from experienced agronomists and participate in informative WhatsApp groups to foster continued learning.

EP 1205 Miguel Zamora - The Path Forward for Coffee Farmer Incomes - The Daily Coffee Pro Podcast by Map It Forward

This is the 5th episode of a new five-part series on The Daily Coffee Pro by the Map It Forward Podcast, hosted by Lee Safar.

Our first-time guest on the podcast for this new series is Miguel Zamora from the International Coffee Organization (ICO) based in London, UK.

Miguel is the Coordinator of the Coffee Public-Private Taskforce. One of the responsibilities of this taskforce is to work towards a living income for coffee producers around there world.

The theme for this series is "A living income for coffee producers"

In the final episode of the Daily Coffee Pro series Lee and Miguel discuss the challenges and opportunities for achieving a living income for coffee producers.

The episode covers the impact of coffee pricing and purchasing practices, as well as the potential of regenerative coffee farming to support producers amidst climate change.

The upcoming workshop 'Introduction to Regenerative Coffee Farming' aims to guide coffee producers in adopting sustainable practices, featuring expert agronomists.

The episode also explores EUDR's role in ensuring sustainability in the coffee industry and the complexities producers face.

The conversation emphasizes the need for collaborative efforts in the coffee sector to support farmer livelihoods, with a long-term vision for 2030.

Engage with ICO and learn how you can contribute to more sustainable and equitable coffee production.

EP 1204 Miguel Zamora - The Obstacles Preventing Farms Living Income - The Daily Coffee Pro Podcast by Map It Forward

This is the 4th episode of a new five-part series on The Daily Coffee Pro by the Map It Forward Podcast, hosted by Lee Safar.

Our first-time guest on the podcast for this new series is Miguel Zamora from the International Coffee Organization (ICO) based in London, UK.

Miguel is the Coordinator of the Coffee Public-Private Taskforce. One of the responsibilities of this taskforce is to work towards a living income for coffee producers around there world.

The theme for this series is "A living income for coffee producers"

In this episode of 'The Daily Coffee Pro by Map It Forward,' Lee and Miguel delve into the complexities surrounding living income for coffee producers, the impact of government and corporate policies, and the role of regenerative agriculture as a sustainable path forward.

Lee and Miguel address issues of transparency, accountability, and the need for collaboration among various stakeholders to ensure the prosperity of coffee farmers.

The conversation underscores the significance of informed consumer behavior and regulatory measures in shaping the future of coffee production and sustainability.

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