EP 825 Shireen Muhaisen & James Lynes - The Future of Coffee in the Middle East - Map It Forward Middle East Podcast
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The Map It Forward Middle East EPISODE DETAILS
This is the 5th episode in a 5-part series of the new direction of the Map It Forward Middle East podcast. Host Lee Safar is joined by co-founders of Bunni Coffee in Amman, Jordan, Shireen Muhaisen and James Lynes.
In this series, Lee, Shireen, and James discuss what it's like to do business in the Middle East, the birthplace of roasted and brewed coffee.
The 5 episodes in this series are:
1. The Middle East Coffee Landscape - https://youtu.be/b2flXeAC2jA
2. Building a Values Driven Business in Jordan - https://youtu.be/Dq2pc6bbmdY
3. Challenges of the Middle East Coffee Market - https://youtu.be/dJPFoL-8Ln4
4. The Coffee Crisis and the Middle East - https://youtu.be/Hmd4AoXNkgY
5. The Future of Coffee in the Middle East - https://youtu.be/Y8Lc_4b5dXw
In the final episode of the Map It Forward Middle East podcast series, host Lee Safar engages with Shireen and James from Bunni Coffee to discuss the future of coffee in the Middle East.
The conversation delves into the cultural significance of coffee, its deep-rooted traditions, and the emerging trends in the region's coffee market, with a focus on Jordan, the GCC (especially KSA and UAE), and beyond.
The episode also covers the growing awareness and shifts towards quality coffee in the Levant, the challenges and opportunities in the specialty coffee industry, and the importance of marrying good business practices with coffee expertise.
Additionally, they introduce the upcoming 'Start A Coffee Side Hustle' mastermind group launching in July, designed to help new coffee entrepreneurs navigate the industry.
Connect with Shireen Muhaisen and James Lynes at Bunni Coffee here:
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📽 MIF Middle East podcast YouTube series: https://www.youtube.com/playlist?list=PLfXyhy4HxcIlpj_H7ckCrXwIwnph7JE-h
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1. "Introduction to Regenerative Coffee Farming"
2. "Biochar for Coffee"
3. "How To Become A Coffee Consultant"
4. "Grow Your Coffee Business"