This is episode five of a 5-part podcast series on The Daily Coffee Pro Podcast by Map It Forward, hosted by Lee Safar and featuring returning guest Carley Garner.

Carley is a commodity broker and the founder of US-based commodity brokerage firm, DeCarley Trading.

In this series, Lee and Carley discuss the coffee futures market in 2025 and 2026.

No information in this series is financial advice and trading comes at the risk of losing money.

In this final episode of the podcast series, Lee and Carley discuss the volatility of the coffee market and what producers can expect for 2025 and 2026.

They delve into factors affecting coffee prices, including market trends, speculation, and economic influences.

The conversation also covers the challenges smallholder farmers face and the impact of technology on commodity pricing.

Additionally, they explore how recent geopolitical factors and market behaviors could drive future price fluctuations.

The episode concludes with advice on how small businesses in the coffee industry can navigate these turbulent times.

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This is episode four of a 5-part podcast series on The Daily Coffee Pro Podcast by Map It Forward, hosted by Lee Safar and featuring returning guest Carley Garner.

Carley is a commodity broker and the founder of US-based commodity brokerage firm, DeCarley Trading.

In this series, Lee and Carley discuss the coffee futures market in 2025 and 2026.

No information in this series is financial advice and trading comes at the risk of losing money.

In this episode of the podcast series, Lee and Carley discuss the crucial role of speculators in the coffee futures market.

Discover how speculators provide liquidity, affect pricing, and why their participation can prevent market volatility.

Learn about the significant challenges coffee farmers face, such as high interest rates on agricultural loans and the generational knowledge gap in hedging tools.

Understand the vital connection between speculators and traders, and how the industry's dynamics may impact coffee production in the years ahead.

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This is episode three of a 5-part podcast series on The Daily Coffee Pro Podcast by Map It Forward, hosted by Lee Safar and featuring returning guest Carley Garner.

Carley is a commodity broker and the founder of US-based commodity brokerage firm, DeCarley Trading.

In this series, Lee and Carley discuss the coffee futures market in 2025 and 2026.

No information in this series is financial advice and trading comes at the risk of losing money.

In this episode of the podcast series, Lee and Carley explore hedging strategies for coffee producers to manage risk in the volatile coffee market of 2025 and 2026.

They discuss the use of options as a tool for both producers and roasters to navigate market fluctuations, emphasizing the importance of not being fully in or out of hedging.

Carly offers detailed insights into the costs and complexities of hedging, and practical examples for producers looking to protect themselves from market downturns.

Join the next episode to learn about the role of speculators in the coffee market.

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This is episode two of a 5-part podcast series on The Daily Coffee Pro Podcast by Map It Forward, hosted by Lee Safar and featuring returning guest Carley Garner.

Carley is a commodity broker and the founder of US-based commodity brokerage firm, DeCarley Trading.

In this series, Lee and Carley discuss the coffee futures market in 2025 and 2026.

No information in this series is financial advice and trading comes at the risk of losing money.

In this episode of the podcast series, Lee and Carley dive into the complexities of the coffee market, focusing on the differences between cash and futures markets.

They explore how emotional factors and external forces like tariffs and currency fluctuations impact market rationality.

The discussion also highlights the importance of direct trade and the challenges of implementing minimum pricing for farmers.

Additionally, the episode touches on tools available to farmers for risk management and the impact of government subsidies on agricultural commodities. Tune in to gain insights into navigating the volatile coffee market and managing financial risks effectively.

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This is episode one of a 5-part podcast series on The Daily Coffee Pro Podcast by Map It Forward, hosted by Lee Safar and featuring returning guest Carley Garner.

Carley is a commodity broker and the founder of US-based commodity brokerage firm, DeCarley Trading.

In this series, Lee and Carley discuss the coffee futures market in 2025 and 2026.

No information in this series is financial advice and trading comes at the risk of losing money.

In this episode of the podcast series, Lee and Carley delve into the extraordinary volatility in the coffee futures market in 2025.

They discuss the unusual correlation between unrelated markets such as gold, tech stocks, and coffee, and the impact of massive monetary input into the system.

Carley shares her insights into the human behavior driving these market fluctuations, the role of speculators, and what farmers and industry professionals can learn to navigate such tumultuous times.

The episode aims to provide better understanding and tools for managing the coffee market's unpredictability.

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This is the 5th episode of this 5-part podcast series on The Daily Coffee Pro Podcast by Map It Forward with host Lee Safar and guest Samo Smrke.

Samo is a Coffee Scientist and acting department head at the Coffee Excellence Centre at Zurich University of Applied Sciences (ZHAW).

In this series, we're exploring the question, "What is real innovation in coffee?"

In this final episode of the podcast series, Lee and Samo explore controversial topics in the coffee industry including the role of coffee competitions in driving innovation, co-fermented and infused coffees, and the ethical implications of flavored coffees.

The discussion covers the impact of consumer behavior on coffee trends, the potential risks associated with non-disclosed ingredients, and the importance of transparency in the industry.

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This is the 4th episode of this 5-part podcast series on The Daily Coffee Pro Podcast by Map It Forward with host Lee Safar and guest Samo Smrke.

Samo is a Coffee Scientist and acting department head at the Coffee Excellence Centre at Zurich University of Applied Sciences (ZHAW).

In this series, we're exploring the question, "What is real innovation in coffee?"

In this episode of the podcast series, Lee and Samo delve into what constitutes real innovation in the coffee industry.

The discussion covers the evolution of coffee technology, particularly grinders and espresso machines, the influence of the home coffee market, and the potential future of alternative coffees.

They explore whether current technologies truly represent revolutionary innovation or if they are merely incremental improvements marketed under the guise of novelty.

Join us for a fascinating deep dive into the trends and innovations shaping the coffee world.

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This is the 2nd episode of this 5-part podcast series on The Daily Coffee Pro Podcast by Map It Forward with host Lee Safar and guest Samo Smrke.

Samo is a Coffee Scientist and acting department head at the Coffee Excellence Centre at Zurich University of Applied Sciences (ZHAW).

In this series, we're exploring the question, "What is real innovation in coffee?"

In this episode of the podcast series, Lee and Samo delve into the complexities of defining 'good coffee' through the lens of science.

They discuss the impact of influencer marketing, the disappearance of independent testing, and the differences between commercial and specialty coffee industries.

The conversation also touches on the role of social media, the challenges of innovation in the coffee industry, and the importance of a scientific approach to product testing and development.

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This is the 2nd episode of this 5-part podcast series on The Daily Coffee Pro Podcast by Map It Forward with host Lee Safar and guest Samo Smrke.

Samo is a Coffee Scientist and acting department head at the Coffee Excellence Centre at Zurich University of Applied Sciences (ZHAW).

In this series, we're exploring the question, "What is real innovation in coffee?"

In this episode of the podcast series, Lee and Samo delve into the complexities of defining 'good coffee' through the lens of science.

They discuss the impact of influencer marketing, the disappearance of independent testing, and the differences between commercial and specialty coffee industries.

The conversation also touches on the role of social media, the challenges of innovation in the coffee industry, and the importance of a scientific approach to product testing and development.

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This is the first episode of this 5-part podcast series on The Daily Coffee Pro Podcast by Map It Forward with host Lee Safar and guest Samo Smrke.

Samo is a Coffee Scientist and acting department head at the Coffee Excellence Centre at Zurich University of Applied Sciences (ZHAW).

In this series, we're exploring the question, "What is real innovation in coffee?"

In this episode of the podcast series, Lee and Samo deep dive into the complexities of good and bad science in the coffee industry.

They discuss the importance of proper interpretation of scientific results, the challenges of managing variables in coffee production, and the difference between correlation and causation.

Additionally, the episode highlights the role of research in driving innovation and quality control in both specialty and commercial coffee sectors.

Tune in to understand why true scientific rigor is crucial in the evolving world of coffee.

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This is the 5th episode of a 5-part series on The Daily Coffee Pro Podcast by Map It Forward with host Lee Safar and series guests, George Howell and Tim Wendelboe.

George Howell is a 50-year legend in the coffee industry and the founder of George Howell Coffee and Coffee Connection. George is based in Boston, USA.

Tim Wendelboe is a 20+ year industry legend, coffee farmer, world barista champion, and founder of Tim Wendelboe Coffee. Tim is based in Oslo, Norway.

In this series, Lee, George, and Tim explore a number of subjects, including the WBC, understanding the impact of the climate crisis on the coffee value chain, the coffee crisis, and whether Chemex makes the best coffee.

In this episode of the podcast series, Lee wraps up a captivating series with Marianella as they delve into the challenges of coffee market volatility from the perspective of small holder producers, the impact of middlemen and low-priced future contracts, and the struggles and hopes of co-ops and farmers seeking just relationships through direct trade.

The discussion highlights the emergence of new direct trade models, geopolitical shifts in coffee trading, and the vital connections between small farmers and roasters.

Marianella also shares the inspiring success of the Coffee Camp and encourages collaboration for a thriving coffee community.

Learn more about sustainable, ethical coffee practices and how you can support these efforts.

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This is the 4th episode of a 5-part series on The Daily Coffee Pro Podcast by Map It Forward with host Lee Safar and series guests, George Howell and Tim Wendelboe.

George Howell is a 50-year legend in the coffee industry and the founder of George Howell Coffee and Coffee Connection. George is based in Boston, USA.

Tim Wendelboe is a 20+ year industry legend, coffee farmer, world barista champion, and founder of Tim Wendelboe Coffee. Tim is based in Oslo, Norway.

In this series, Lee, George, and Tim explore a number of subjects, including the WBC, understanding the impact of the climate crisis on the coffee value chain, the coffee crisis, and whether Chemex makes the best coffee.

In this episode of the podcast series, Lee, George, and Tim discuss the various forces impacting the coffee value chain beyond climate change.

They explore trends such as the shift from agricultural to manufactured coffee products, the importance of black coffee, and labeling strategies.

The conversation delves into the complexities of the coffee crisis, defining quality in coffee, and the challenges faced by new coffee businesses in today’s market.

They also touch upon the roles of flavored coffees, the concept of specialty coffee, and the influence of market forces like inflation and the rise of matcha in cafes.

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This is the 3rd episode of a 5-part series on The Daily Coffee Pro Podcast by Map It Forward with host Lee Safar and series guests, George Howell and Tim Wendelboe.

George Howell is a 50-year legend in the coffee industry and the founder of George Howell Coffee and Coffee Connection. George is based in Boston, USA.

Tim Wendelboe is a 20+ year industry legend, coffee farmer, world barista champion, and founder of Tim Wendelboe Coffee. Tim is based in Oslo, Norway.

In this series, Lee, George, and Tim explore a number of subjects, including the WBC, understanding the impact of the climate crisis on the coffee value chain, the coffee crisis, and whether Chemex makes the best coffee.

In this episode of the podcast series, Lee, George, and Tim to discuss how climate change is affecting coffee farming communities.

They delve into challenges such as labor shortages, the impact on coffee quality, and the need for sustainable and resilient farming practices.

The conversation highlights specific experiences from Kenya, Guatemala, and Colombia, emphasizing the importance of community-driven approaches to farming sustainability.

Additionally, they discuss the evolving landscape of the global coffee industry and what the future holds.

Join us for a detailed insight into these pressing issues.

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This is the 2nd episode of a 5-part series on The Daily Coffee Pro Podcast by Map It Forward with host Lee Safar and series guests, George Howell and Tim Wendelboe.

George Howell is a 50-year legend in the coffee industry and the founder of George Howell Coffee and Coffee Connection. George is based in Boston, USA.

Tim Wendelboe is a 20+ year industry legend, coffee farmer, world barista champion, and founder of Tim Wendelboe Coffee. Tim is based in Oslo, Norway.

In this series, Lee, George, and Tim explore a number of subjects, including the WBC, understanding the impact of the climate crisis on the coffee value chain, the coffee crisis, and whether Chemex makes the best coffee.

In this episode of the podcast series, we continue the insightful discussion with George and Tim about the profound impact of the climate crisis on coffee value chains.

Tim shares firsthand experiences of the adverse effects on coffee harvests, ranging from disease pressure to unpredictable weather patterns.

George and Lee highlight the urgency for innovative solutions, including regenerative farming and the potential role of technology.

Additionally, the episode delves into the future of coffee farming and the crucial need for adaptation to ensure sustainability.

Tune in to explore how the coffee industry can navigate these pressing challenges leading up to 2026 and beyond.

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This is the first episode of a 5-part series on The Daily Coffee Pro Podcast by Map It Forward with host Lee Safar and series guests, George Howell and Tim Wendelboe.

George Howell is a 50-year legend in the coffee industry and the founder of George Howell Coffee and Coffee Connection. George is based in Boston, USA.

Tim Wendelboe is a 20+ year industry legend, coffee farmer, world barista champion, and founder of Tim Wendelboe Coffee. Tim is based in Oslo, Norway.

In this series, Lee, George, and Tim explore a number of subjects, including the WBC, understanding the impact of the climate crisis on the coffee value chain, the coffee crisis, and whether Chemex makes the best coffee.

In this episode of the podcast series, Lee, George, and Tim delve into the critical issue of climate change and its impact on the coffee industry.

The discussion spans from historical farming practices to current challenges at the origin, and the evolving role of barista competitions.

The conversation emphasizes the urgency for sustainable farming methods and the need for strategic industry shifts to counteract the adverse effects of climate change.

Tune in for a comprehensive exploration of how climate variability is reshaping coffee cultivation and the broader value chain.

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This is the 5th episode of a 5-part podcast series with Susie Spindler on The Daily Coffee Pro Podcast by Map It Forward, hosted by Lee Safar.

Susie is the co-founder of Cup of Excellence (CoE) and the founder of Alliance for Coffee Excellence (ACE).

The focus of this podcast series is the impact that CoE has had on the coffee industry since its establishment.

In this episode of the podcast series, Lee and Susie discuss the various challenges faced by the Cup of Excellence program and the coffee industry.

They delve into issues like innovation in coffee processing, maintaining coffee quality, logistical problems, and the impact of tariffs.

They also highlight the importance of industry support and membership for sustaining and growing the program.

Learn about the complexities and mission of Cup of Excellence, and the pivotal role it plays in the specialty coffee industry.

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This is the 4th episode of a 5-part podcast series with Susie Spindler on The Daily Coffee Pro Podcast by Map It Forward, hosted by Lee Safar.

Susie is the co-founder of Cup of Excellence (CoE) and the founder of Alliance for Coffee Excellence (ACE).

The focus of this podcast series is the impact that CoE has had on the coffee industry since its establishment.

In this episode of the podcast series, Lee and Susie discuss George Howell's experience with discovering an exceptional coffee in Peru and the broader challenges faced in the coffee industry, including the complexities in connecting extraordinary coffees with consumers.

They explore the historical and current obstacles faced by both coffee farmers and buyers. The conversation highlights the importance of infrastructure, politics, and consistent quality in transforming the coffee industry.

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This is the 3rd episode of a 5-part podcast series with Susie Spindler on The Daily Coffee Pro Podcast by Map It Forward, hosted by Lee Safar.

Susie is the co-founder of Cup of Excellence (CoE) and the founder of Alliance for Coffee Excellence (ACE).

The focus of this podcast series is the impact that CoE has had on the coffee industry since its establishment.

In this episode of the podcast series, Lee and Susie discuss the significant impact CoE has had on the coffee industry, particularly for coffee roasters.

They discuss how rewarding farmers for high-quality coffee leads to a better consumer experience and loyal customers.

The episode also highlights the importance of roasters telling the story behind the coffee, fostering genuine connections within the supply chain, and the role of CoE in advancing specialty coffee and bringing people together.

Tune in for an insightful conversation about how CoE has shaped the coffee landscape over the decades.

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This is the 2nd episode of a 5-part podcast series with Susie Spindler on The Daily Coffee Pro Podcast by Map It Forward, hosted by Lee Safar.

Susie is the co-founder of Cup of Excellence (CoE) and the founder of Alliance for Coffee Excellence (ACE).

The focus of this podcast series is the impact that CoE has had on the coffee industry since its establishment.

In this episode of the podcast series, Lee talks with Susie about the significant impact the Cup of Excellence has had on coffee farmers at origin.

They discuss the transition from blended coffees to recognizing high-quality individual lots, how CoE competitions lead to increased premiums and long-term relationships between farmers and roasters, and the indirect benefits that have revolutionized local coffee industries.

They also touch on CoE's rigorous, blind-judged process and the inner workings of national and international juries.

Learn more about how innovative practices in farming are rewarded and how CoE has contributed to substantial economic development in coffee-producing regions.

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This is the first episode of a 5-part podcast series with Susie Spindler on The Daily Coffee Pro Podcast by Map It Forward, hosted by Lee Safar.

Susie is the co-founder of Cup of Excellence (CoE) and the founder of Alliance for Coffee Excellence (ACE).

The focus of this podcast series is the impact that CoE has had on the coffee industry since its establishment.

In this episode of the podcast series, Lee and Susie discuss the CoE program's inception and its transformative impact on the specialty coffee industry.

Susie shares fascinating insights into the early days of CoE, including the initial competitions, challenges overcome, and how the platform helped discover unknown high-quality coffees.

The conversation also delves into how CoE fostered transparency and direct trade between coffee farmers and global roasters, offering unprecedented recognition and premiums to small-scale farmers.

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