EP 992 | Part 2 of 5 | What Leaders Actually Do When Crisis Hits (Kim Thompson)


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This episode is brought to you by The Honduran Coffee Alliance, connecting Honduran coffee producers with global buyers in a fair, sustainable, and commercially viable way.
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Episode Description

This is episode 2 of a 5-part series with founder and co-owner of RAW Coffee Company, Kim Thompson, based in Dubai, UAE. In this series, we’re discussing what it means to steer your business through a crisis.

In this episode, Lee Safar and Kim Thompson explore what actually happens inside a business when a crisis hits, and how leaders begin to adapt in real time.

Kim shares how quickly things shifted from “business as usual” to uncertainty, and the immediate steps her leadership team took to respond. From closing operations temporarily to protect staff, to assessing risks across logistics, supply, and customer demand, this episode breaks down what crisis response looks like on the ground.

The conversation also explores the importance of leadership presence, communication, and decision-making under pressure. Kim discusses how her team moved into daily strategy sessions, scenario planning, and worst-case forecasting—while still prioritising the safety and wellbeing of their people.

This episode offers a practical look at how businesses adapt, not perfectly, but in motion.

Contact Kim Thompson here:

Instagram: https://www.instagram.com/rawcoffeecompany/
Website: https://rawcoffeecompany.com/
LinkedIn: https://www.linkedin.com/in/kimthompsonraw/